If you are a digital marketer, you are looking for every possible advantage in today’s hyper-competitive market. But think about this: In one move, you can see improvements across several marketing tactics, while saving time and effort. Migrating your website to Hubspot can create a massive competitive advantage by optimizing every aspect of your website and how it interfaces with the rest of your sales process. And making a move is easier than you think. Check out some of the advantages of a HubSpot Website Migration.
CMS+CRM
With HubSpot, there is no longer any need to struggle with the integration of your Content Management System (CMS) and Customer Relationship Management system (CRM). With HubSpot, CMS and CRM live together as one cohesive system. This opens up endless possibilities, especially when it comes to personalized dynamic content. Your website can dynamically generate content based on customer information meaning every visitor can have an experience tailored to their wants, needs, and position in your sales funnel.
Always Responsive
With the majority of internet traffic moving to mobile, it only makes sense to provide a seamless experience for visitors no matter their screen size. Potential customers have become impatient with sites that are not easy to read and navigate on mobile while search engines are beginning to penalize those sites leading to poor SEO results. HubSpot websites are responsive right out of the box, delivering an experience customers will appreciate and search engines will reward.
Completely Customizable
You don’t need to be a designer to create a great looking and highly functional website on HubSpot. The template builder makes things easy but also allows complete customization. Builders can choose from ready-made templates and also manipulate those templates in any way. Those with coding skills can customize even further with full access to adjust and rework templates.
Lightning Speed
Too many business sites are suffering from poor search results due to slow load times. Not only does this impact your position on search results, but it can also cause site visitors to click-away prematurely. Some users will click away if a page isn’t loaded in just a couple of seconds. HubSpot offers some of the fastest load times in the business without need for any technical customization.
SSL Included
In today’s security conscious world, you must have a valid SSL (Secure Sockets Layer) certificate to be taken seriously by Google. SSL certificates comes built into HubSpot websites keeping your data secure and offering a layer of trust for your customers, with one less thing for you to worry about.
Awesome Analytics
In addition to your CMS and CRM coming together in one place, with HubSpot, your analytics tracking is integrated into the platform. It will be easier than ever to find out what is working, what isn’t working, and what you can do to improve results.
Summary
HubSpot website migration is cheap, fast, and more straightforward than you think. The time and effort you save with the HubSpot website design will more than make up for the time and effort spent for the migration. Even with all of these advantages of the HubSpot website CMS platform, migrating your website over to HubSpot may seem intimidating. Don’t let that keep you from realizing the benefits of CMS and CRM in one with HubSpot. Don’t forget that the single most reason companies move their website over to HubSpot is to leverage personalized content so that not all users see the same exact content, like they would on WordPress.