Bing Connected Pages – you can now claim all your social pages

http://www.bing.com/blogs/site_blogs/b/webmaster/archive/2013/11/18/connected-pages-now-claim-official-pages-beyond-your-website.aspx/ Bing has just added a great tool to Bing Webmaster Tools.  With “Connected Pages” you can now link up your site with all your social pages (Facebook, Twitter, Pinterest, G+, etc).  This way you can see statistics from Bing traffic related to not only your own website, but all your social pages too.  Pretty cool, eh?

New “Manual Actions” Viewer in Google Webmaster Tools

http://googlewebmastercentral.blogspot.ca/2013/08/manual-actions-viewer.html Now it’s finally possible to see if there’s any manual spam actions against your domain.  Just log into Google Webmaster Tools, and click Search Traffic > Manual Actions. If you’re lucky, you’ll see a “No manual webspam actions found” message.  If you do have a manual action, you can then hopefully fix whatever Google is complaining about, and submit a…

Amazon Payments – Better than PayPal?

I just discovered this: https://payments.amazon.com/sdui/sdui/personal/money Amazon offers this service called “Amazon Payments” where you can send and receive money to/from anyone else with an Amazon account.  You hook up your credit card or bank account and there’s no fees for sending or receiving.  I imagine they don’t charge fees because some people will use the money for shopping on Amazon. Anyways,…

A case study on increasing conversion rate by 311%

I found this case study quite interesting and thought I’d share it: http://blog.statuspage.io/how-we-increased-our-conversion-rate-by-311-percent Coles Notes: Better social proof Demonstration videos and screenshots Customer quotes for each feature Create a better first experience Hopefully you’ll learn something to help your own conversions!

A couple interesting SEO developments

Both of these really intrigued me, so I thought I’d share with my followers… How I Hijacked Rand Fishkin’s Blog When there are two identical documents on the web, Google will pick the one with higher PageRank and use it in results. It will also forward any links from any perceived ’duplicate’ towards the selected ‘main’ document. This idea first came to…

Split Testing: Maximizing Email Marketing Effectiveness

Split testing email marketing increases and drives your potential customers and curiosity-seekers to your website. It provides a better understanding of visitor behaviour and shows what effectively attracts and increase sales and returning customers. Split testing is a good indicator of email marketing weak areas and how to “fix” them. Most service providers make it easy to use free split…

How do I remove spammy links from my site?

I hear this question now more than ever before.  The reason why?   Since the beginning of the year, hundreds of thousands of webmasters (heck, maybe even millions) have received a warning similar to this:  Google Webmaster Tools notice of detected unnatural links to http://example.com/ Dear site owner or webmaster of http://example.com/, We’ve detected that some of your site’s pages…

I’m scared of Google Analytics

Recently, I’ve began the laborious process of migrating away from Google Analytics on most of my sites.   Why?  Because it is frankly starting to scare the hell out of me. Here’s why: Bounce rate is believed to be a factor used in determining your Google search rankings.  This is a measure of the percentage of visitors the leave your site…